Insights and the monthly market report

Updated Oct 23, 2026

Insights is where ESTI posts a monthly flip market report and short guides to judging a deal. Find it at Insights, in the footer and in the menu.

The market reports look at every ESTI city and compare them using the same daily Profit Picks numbers as ESTI's city pages: how many picks each city has, and the typical estimated profit and ROI of its top picks. Charts show the cities with the most picks and the best typical estimated ROI. A city with only a few picks isn't ranked on ROI, because a handful of homes says little.

  • Every number is an ESTI estimate for homes for sale on the day the report names, not an appraisal
  • Reports never show owner names or home addresses, only numbers for whole cities
  • Articles are written with AI help from the Profit Picks data and reviewed by the ESTI team before they go live

Want new reports by email? Enter your email in the box on any article, or on the Profit Picks page. It signs you up for the free Profit Picks newsletter, which brings new flip market reports and the best Profit Picks. Unsubscribe anytime. No account needed.

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Profit PicksHomes for sale in each city where ESTI estimates the strongest profit, refreshed every day.Profit and ROIHow ESTI works out the profit and ROI, what is included, and how to use your own numbers.What ARV meansARV, the after-repair value, is what ESTI estimates the home will sell for once it is renovated.

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